ENDLESS SUMMER
Surf the Coconut is a beach-inspired lifestyle brand built around relaxation, escape, and coastal energy. The identity is meant to feel laid-back and inviting, capturing the atmosphere of a modern beach town in a way that feels natural and cohesive.
I created the logo and a range of real-world applications, including storefront mockups, branded environments, and social media content, to show how the brand would exist in a beachside setting. This project reflects my interest in creating experience-driven branding that works across both digital and physical spaces.
Social Media Posts